Pulling Back The Curtain...

You want to hear something crazy?

I sold my house to chase a dream.


Yup, you heard that right.


And for a while… I had no clue if it would actually work.


I took a leap of faith, allowed myself to take a risk, and stepped right off the cliff - without having any idea how I was going to keep myself from crashing headfirst into the ground (metaphorically speaking of course).

But let’s rewind a bit so you can understand how I got here…

I’ve always been a bit of a color outside the lines kind of guy.

I wrote my first book while working a (soul-sucking) 9-to-5.

When my wife was pregnant with our first child.

Not to mention Bills were tight and sleep was nonexistent.

And yet—I couldn’t shake this feeling that I was meant for something more.

Something that actually mattered.

Something that felt alive.

The problem?

I had no clue what that “something” was.

It’s like when a word sits on the tip of your tongue, and no matter how hard you try, it just won’t come out.

Fast-forward a few years...

I had the same mind-numbing job that paid the bills - barley.

  • A house.
  • A young family.
  • The woman of my dreams.

You know, the so-called “dream.”

But I also had this tugging feeling in my chest that wouldn't go away.


I was showing up for work… but I wasn’t really present.


After a while, I started to become bitter and resentful.

I was snapping at the smallest things, and it began driving a wedge between me and the people closest to me.

For anyone who knows me, they knew this was very out of character.


I knew I couldn’t keep going down this road.

So I did something crazy!


I sold my house, quit my job, and went all-in on building a business from the ground up.


Because I knew what it felt like to create something you're proud of… and feel like no one will ever see it, much less actually give you money for it.


I knew what it felt like to spend hours upon hours building something, only to have ZERO people buy it.

I knew what it felt like to have a dream so real you could taste it—but have no idea how to make it come to life.

But I was lucky enough to discover a hidden gem buried in all the failure...

Email marketing was the one thing that changed everything for me.

It gave me control.


It helped me build real relationships with my audience.


It gave me the freedom I was chasing when I sold that house.

But this journey hasn't been all smooth sailing.


I’ve struggled with doubt, burnout, frustration, and everything under the sun.


I’ve had launches flop.

Ideas fail.

Emails go completely ignored.


I’ve had people send me emails cussing me out, calling me a fraud, and telling me I suck.

The crazy thing is, I’ve got pretty thick skin and it takes a lot to get me unwound.

But it seemed like every little thing during this time of my life was like a dagger being plunged deeper and deeper into my heart.


I’ve juggled business with being a dad, a husband, and just trying to stay sane some (most) days.


My wife has walked with me through every pivot, breakdown, and rebuild.


My kids have seen me work early mornings and late nights to build something that means something.


And through it all, I’ve learned one thing:


The people who make it are the ones who don’t quit!


They figure it out. They ask for help. They build better systems.


If they don’t know something, they study until they nail it.


And most of all, they keep showing up—even when it’s messy.

That’s why I created this business.


Not to become an “email guru.”


Or chase some trend.


Or be able to tell my friends that “I work for myself.”


But to help entrepreneurs like you build something real.


To stop guessing, stop shouting into the void, and finally feel like your connecting with your audience.


I wanted to help people in a way that felt honest, transparent, and actually worked.

I didn’t want to become another “this is the secret to success” online troll.

So, I’ll leave you with this…

Everything I do in my business is built on 3 pillars:


- Authenticity
- Transparency
- Trust


Without these 3 pillars, I wouldn’t be here today.

I truly love what I do.


But more than that, I truly love helping people and getting to see them grow, build, and transform.

I can honestly say from the bottom of my heart, I’m blessed and humbled to be able to do what I do.

Thanks for reading, and I can't wait to help you grow and prosper in your entrepreneurial journey!

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